America fosters pride in its industry of making cars. It is a value for researchers to traverse the pike of records left behind. History and cars united on TV this past Super Bowl XLVI, when a highfalutin plug for Chrysler motors aired at half-time. Over a montage of Americanistic images, veteran Hollywood gunshooter Clint Eastwood narrates the bad economic state of things, that “We’re all scared because this isn’t a game.” The commercial harks to a simpler, more communal time unto which Clint pleads Americans to crank new life, the old greasemonkey faith and scrimmage line of hard work. It’s “half-time in America.”
Either way the historian of the American wheel should be pleased.